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ClientKatiaDateFebruary, 2024AuthorShelbyShare

Katia Designs Jewelry

Monthly DFY Media Buying of Facebook advertisements for B2C E-commerce company.

Results
  • Optimized Marketing funnel to reflect high-LTV customer base, increasing profit margins to 70%.
  • Reduced CPP from $40 to $18 per new customer acquisition.
  • Consulted on video, email, and brand strategy for different aspects of the customer journey, refining touchpoints and reducing overall CPP by 25%.